Cyberbingo is a popular online bingo site in the united states market and like 99% of bingo websites, its appearence features vibrant colors,

fantasy concept art and a character mascot design.

The use of a site mascot is an effective way to cut through the information overload and connect with the viewers or players on an emotional level. I was asked to give my rendition some years ago of a bear character called Dauber; named after a type of ink pen used to mark paper bingo cards.